The company is entirely separate from Tayto Group Limited in Northern Ireland, which has different product ranges. Tayto in the Republic of Ireland owns the name and mascot, and Tayto in Northern Ireland uses both under a licensing agreement. The Northern Irish Tayto is widely sold in both Northern Ireland and Great Britain, while the Republic of Ireland brand is sold in the Republic. After 35 years, the iconic face of Tayto Crisps has stepped away from his company". Fora.ie. Archived from the original on 15 October 2019 . Retrieved 19 May 2019.

Tayto are mass littering the whole country " Damien Mulley". Mulley.net. 9 May 2007. Archived from the original on 14 November 2012 . Retrieved 25 October 2012.

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Our crisps are as natural as crisps can get. The majority of the ingredients are coming from Dublin, there are no E-numbers or additives, and we make them by hand in very small batches. They also have less than 30 per cent fat, whereas commercial crisps tend to have 33-38 per cent. Most people don’t eat crisps every day, they’re a treat, so when you do treat yourself, why wouldn’t you have the best?” So, what about that salt? "We do need salt in our diet", explains Bouchier-Hayes, "and the amount of salt that we would need as adults is about four grams, but we generally take about six grams. It changes throughout life. For a one to three year old, it will be two grams of salt. It changes as we grow so for a four to six year olds, you need three grams of salt. For a seven to 10 year old, then maybe about five grams of salt per day. When he says small batches, he means it. For their sharing bags (100g) only 48 are made in each run at their Ashbourne, Co Meath factory, taking eight minutes in total. Each batch has to be tested and tasted along the way – tough job. The potatoes also have to be tested in advance, and the recipe for cooking changes depending on moisture levels and sugars. a b Casey, Ann. "Opening of Tayto Park near Ashbourne brings 85 jobs". The Meath Chronicle. Archived from the original on 4 August 2018 . Retrieved 13 December 2011.

In the early 2000s, the company targeted the healthy eating market, with its low salt, low fat crisps, originally branded as Honest. [14] Tayto referred to this range as the Happy & Healthy range. [15] The healthy range has since evolved and Tayto have launched Tayto Lentils which is 40% less fat to target the healthy eating market. [16] Tayto was founded in 1954 in Dublin by a local man known as Joe 'Spud' Murphy, who is credited with having invented the world's first flavoured crisp. [10] Martin Clinton wanted to keep the centuries-old tradition of Clintons growing potatoes alive for generations to come. Photograph: Alan Betson Energy value, which means the number of calories or kilojoules, is listed on the front and there is no good news there. Even a small bag at 35g has about 180 calories, which is equivalent to about three apples or two chocolate digestives. The Coyle family continues to run Tayto Park as a family business, with Ray and wife Rosamund’s son Charles working as the general manager. Their daughter Natalya is a professional athlete who represented Ireland in the modern pentathlon at the Tokyo Olympics in 2021.

Product Range

The crisps make their way down, jumping into the flavour tunnel and dancing along it, looking like they’re having the time of their life – and for the record, there is no crisp as delicious as one still warm from the fryer that’s been given a salt and vinegar coat just seconds beforehand. In 2015 the Cu Chulainn roller coaster — Europe’s largest wooden roller coaster — was added at a cost of €12 million after being given the go-ahead by An Bord Pleanála following a two-year long planning battle. In 2017, Ireland’s largest flume ride, the Viking Voyage, became another addition to the park, whose sponsorship deal with the Tayto brand concludes at the end of the year. Pringles are very different and are as natural as they taste. The main ingredient is “dehydrated potatoes”, which is formed into the concave shapes using corn flour. These also have rice flour and wheat starch. In addition to MSG and dextrose, these have more flavour enhancers in the form of disodium guanylate and disodium inosinate, which aid the perception of a savoury flavour. There are three parts which make crisps as moreish as they are. "There's the salt burst flavour that first hits you in your mouth", explains Bouchier-Hayes. "The next thing would be the fat, that would be coating, the oil that the potato would have been cooked in. And then there's a lot of starch, which is a complex carbohydrate, which has a lot of sugar in it.

Bags come on a big roll of shiny paper, and are clamped shut on three sides before the crisps drop in. Photograph: Alan Betson a b Gleeson, Colin. "Tayto Park to be renamed as facility seeks 'new identity' ". The Irish Times. Archived from the original on 15 February 2022 . Retrieved 17 March 2022. Potatoes suitable for making crisps are different to potatoes for mash or chips. They need to be low in sugar to remain stable over long periods of time. The Clintons use varieties like Lady Rosetta, Amarilla and Kibitz, grown in Skerries fields which look as if they drop off into the Irish Sea below. Potatoes can only be grown in a field one out of five years, so each year they swap fields with their neighbours for crop rotation. Everyone knows each other around here.Clintons Crisps are gluten and cholesterol free, and the salt-and-vinegar and steak flavours are vegan. Photograph: Alan Betson In 1980, Largo Food’s CEO, Raymond Coyle, was supplying Tayto with potatoes which he grew on his family farm just outside Ashbourne, Co Meath. Today, he owns the company!

From RTÉ Radio 1's The Business, interview with Tom Keogh, founder and managing director of Keogh’s Crisps Has anyone seen Mr Tayto?". JOE.ie. Archived from the original on 16 May 2022 . Retrieved 22 May 2022.All of them tended to have up around one gram of salt per 100 grams of crisps. It did vary, with King crisps having 1.4 grams and then Kettle crisps slightly less at 0.9 grams per 100 grams. These were salted crisps. King crisps, to be fair to them, were cheese and onion crisps. And the Taytos, by comparison, were 1.5 grams of salt per 100 grams. Created world's first cheese and onion crisps". The Irish Times. Archived from the original on 7 May 2022 . Retrieved 7 May 2022. Chococo has created a new collection of ethical, handcrafted chocolate treats created exclusively for the King's Coronation.